news-blog

Miralis reveals THREE new looks at the KBIS

Posted on by Tory in Jump Start News | Leave a comment

Buffet vitre contemporain Buffet transitionnel  mat absolu

NEWS RELEASE

For immediate release

Miralis reveals THREE new looks at the Kitchen & Bath Industry Show

— Kitchen innovation revealed with absolute matte, urban rough chic and curio —

 

Saint-Anaclet-de-Lessard (Quebec), January 12, 2017 – Quebec’s leader in the manufacture of kitchen cabinets, Miralis participates in the prestigious annual competition and show that rewards the most promising innovations in the kitchen and bath industry. This internationally renowned show, for professionals in the design of kitchens and bathrooms, took place January 10 to 12, 2017.

 

This is the first time Miralis has participated in this three-day event that brought together over 45,000 participants. Miralis showcased their three innovations that will be launched in 2017 – the Absolute Matte and Rough Urban Chic cabinets and a curio concept. In a stylish 1,000 square foot kiosk, visitors were able to discover two different Miralis kitchen styles – the Contemporary with its sleek lines and the Transitional, with its fine blend of contemporary and traditional styles.

 

Absolute Matte, a true revolution in the kitchen

Exceptional quality and unsurpassed elegance, this matte non-glare material distinguishes itself by its ultra-smooth flawless finish. The Absolute Matte is better resistant to scratches, heat and moisture, and its color does not fade in direct sunlight. It is very easy to maintain and leaves no fingermarks when touching the doors; an ideal product for contemporary kitchen cabinets without handles.

Urban Rough Chic, a Miralis exclusive

The new Urban Rough Chic is a further extension of the original Rough Chic, a textured wood collection created in 2014. The Urban Rough Chic draws its inspiration from European trends. Subtly crafted, it showcases the beauty and warmth of natural wood for a look that is resolutely urban and refined.

Contemporary and transitional style curio, high-end and on trend

Miralis sets the tone with the long-awaited return of the curio – the glass-front buffet! Custom-made, this buffet can be perfectly built into the kitchen or serve as a stand-alone statement piece. As its hinges are concealed, this prestigious piece of furniture is ideal for showcasing beautiful dishware and glassware!

Miralis was also selected to participate in DesignBites. These quick, three-minute presentations enabled Miralis to introduce its Absolute Matte product to show attendees.

 

About the Best of KBIS

The Best prizes of KBIS are awarded annually during the Kitchen & Bath Industry Show that is held in Orlando, Florida. Its purpose is to reward best new kitchen and bath products that push the boundaries of design, technology and innovation in three categories: Best of Kitchen – Gold and Silver, Best of Bath – Gold and Silver and Best in Show. Added to this are the People’s Choice Awards. The winners are selected by a judging committee comprising industry professionals.

 

About Miralis

Miralis, known for its innovations and exclusives, is a leader in Quebec in the manufacture of high-end, customized kitchen cabinetry since 1976. Located in the beautiful region of Rimouski, the company of more than 250 employees creates sophisticated and state-of-the-art designs that enchant the senses. Its products are sold in some 150 outlets across Quebec, Ontario and the Eastern United States. For more information, visit https://www.miralis.com/.

 

-30-

Interview Requests: Tory Crowder, Jumpstart Communications, 416 998-9702, tory@jumpstartcommunications.ca

 

Copyrights 2016 @ Jump Start Communications. All rights reserved